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Quick question Reader: what actually happens to your warm leads—the people you meet and the ones who DM “interested”? For me, it used to look like this: A stack of business cards on my desk I’d “get to tomorrow." I’d come home from a networking event with a stack of business cards. I’d place them neatly on my desk, telling myself, I’ll follow up tomorrow. But “tomorrow” turned into next week… and eventually, those cards ended up in a drawer. Out of sight. Out of mind. A busy DM inbox where...
Hey friend, It’s me, the prodigal daughter back in your inbox. I’ve been quiet. Life got loud, so I went still. I don’t always know what to say when life gets heavy, so I say nothing. But connection keeps tapping me on the shoulder. Last week it tapped loudly. I offered space for my photographer bestie Nev, to host a mini brand shoot. In that room full of creators, I found myself saying out loud, “I miss this!” I miss easy laughs. The “you get it” nods. Being around people who make things. So...